Membership Services

Member Loyalty & Rewards


Loyal Members are the backbone of any successful Club or Hotel, but it is only with a complete loyalty program and expert advice that you will be able to run Member based loyalty program.

Loyalty incentive programs have been around for years and in todays very competitive market, Members now expect them. It will allow you to incentivise your Members based on their habits and spend.


The other great feature of a loyalty program is data, for any Club or Hotel to be successful you must know your Member, whether is coming in for a chicken parmi every week, to there favorite gaming machine. Member loyalty data will give you the edge on your competitor and make sure you reward the right Members with the right incentives.

A successful Loyalty Program will assist you:
• Repeat visits
• Increase spend
• Increase referral business
• Create exclusivity for your best customers

The Mercury team can assist your Club or Hotel with:
• Analyse your Member data to bring your loyalty program to a tiered program
• Gather demographic information and Member insight
• Assist your venue with Marketing and Advertising the program
• Monthly loyalty advice, including “Surprise & Delight” incentives
• Industry Expertise